Automotives Pvt. Ltd. has confirmed the fourth edition of its annual bike ride, known as Ride 4.0, for Friday, October 2. The event coincides with World Tourism Day.
Participants will gather at the Nepal Tourism Board at 8 am to begin the journey. The route travels through Sitapaila, Dharke, Galchhi, Mugling, and Abukhaireni before reaching the final destination at Gorkha Durbar.
Organizers have planned various sports and fun activities throughout the trip. TotalEnergies will host a care camp for riders in Mugling.
Managing director Hari Prasad Gajurel stated that the event aims to encourage domestic tourism and foster a stronger riding culture. This initiative also seeks to build connections among the participants.
TotalEnergies serves as the main sponsor, with CEAT Tyres powering the event. Supporting partners include Royal Enfield, Hero, Yamaha, Honda, Bajaj, and Morbidelli.
Previous editions of the ride took place in Pattale in 2023, Brabal in 2024, and Kharidhunga last year. The organizers intend to continue this annual tradition in the future.
Writes on vehicle pricing, taxation and the Nepali auto market from ongoing tracking of distributor price lists. Editorial policy.
